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Branding Materials

Jeff Howard’s website is a well-designed site that incorporates some of the most important author website pages, including book details, about, a blog, events, press, and contact information. As a new author, following this template is a proven strategy and is highly recommended by publishing consultants like Blue Cottage Agency. The site goes beyond just the standard author site and incorporates other aspects of Jeff Howard’s offer, including his help with mental health programs in school.

We think it does an excellent job reinforcing the book’s brand throughout the entire site and tying it into Jeff’s mental health services too.

What does this author site get right?

  • Promotes Jeff Howard’s knowledge as a mental health educator
  • Puts reviews front and center to support a clear call to action
  • Follows a reliable structure for new authors
  • Creates a coherent brand

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